tag:blogger.com,1999:blog-30806946507394841712011-11-27T15:40:54.290-08:00John Abbotthttp://www.blogger.com/profile/13288012812631361437noreply@blogger.comBlogger21100tag:blogger.com,1999:blog-3080694650739484171.post-57580673854315845522009-07-18T23:38:00.000-07:002009-07-19T02:04:50.170-07:00<span style="font-weight: bold;">Marketing Mechanisms to consider:</span><br /><ol><li>Generate new customers - Slow and costly</li><li>Get current customers spending more, more frequently - Fast and inexpensive</li><li>Create a Referral Rewards program<br />a. Best time to ask for a referral is immediately after the sale<br /></li><li>Use mediums that you haven't before<br />a. Example: A lingerie store wrote in chalk on the side walk, "From down here it looks like you could do with new lingerie" with a big arrow pointing to the store front. They were inundated with walk in trade just from that</li><li>Increase your prices<br />a. Have an expensive option (Consider what you could offer that you could create a perceived value for your clients?)</li><li>Rec ency and frequency play a major part of the buying process (What are you doing to connect more frequently with your clients and prospects?)</li><li>Brand creation. What are you doing that is having an impact on the thoughts people are having about your products and services?</li></ol>Go to <a href="http://www.myheadquarters.com.au/">www.myheadquarters.com.au</a> to see some of the ways we do this ourselves and help our members building their business<div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/3080694650739484171-5758067385431584552?l=johnabbott-me.blogspot.com' alt='' /></div>John Abbotthttp://www.blogger.com/profile/13288012812631361437noreply@blogger.com0tag:blogger.com,1999:blog-3080694650739484171.post-937169907969944202009-07-08T06:54:00.000-07:002009-07-08T08:32:54.933-07:00<p> I have just finished hosting @ <a href="http://www.myheadquarters.com.au/" title="MyHQ">My HeadQuarters</a> serviced offices and conference centre in Perth, Eran Malloch, Internet Marketing Guru.</p> <p>Some of the things I thought just made so much sense and are so simple to implement are, in no order:</p> <p>1. Create lots of website pages, each targeting only 1 or 2 search words or phrases</p> <p>2. Make sure you are listed in Google maps, great for getting a result on searches for your area</p> <p>3. Ask people to subscribe on your website, do an easy give away as incentive like an e-book download</p> <p>4. Set up an auto-responder (It really adds strong trust with your subscribers and traffic to your site)</p> <p>5. Get an email marketing system - This is the one I have been using for years and it just gets better and better every month. <a href="http://xlevents.uat69.onlinepublicity.net/form.php?fid=157" title="Platform Direct Free TRIAL">Get a FREE TRIAL of it here</a></p> <p>These were the ones that really stood out for me, I hope they are as valuable to you.</p><div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/3080694650739484171-93716990796994420?l=johnabbott-me.blogspot.com' alt='' /></div>John Abbotthttp://www.blogger.com/profile/13288012812631361437noreply@blogger.com0